Apple The total turnover rose by 4%in its first business quarter, but it missed the iPhone sales expectations from Wall Street and recorded sales in China by 11.1%, the company reported on Thursday.
However, the stocks rose by around 3%in extended trade after the company derived a forecast for the March quarter that suggested sales growth.
Apple has against LSEG consensus estimates for the quarter that ended on December 28th.
- Win each share: $ 2.40 compared to $ 2.35
- revenue: $ 124.30 billion compared to $ 124.12 billion
- iPhone income: 69.14 billion US dollars compared to $ 71.03 billion
- Mac income: $ 8.99 billion compared to $ 7.96 billion
- iPad income: 8.09 billion US dollars compared to $ 7.32 billion
- Other products income: $ 11.75 billion compared to USD $ 12.01 billion
- Service income: $ 26.34 billion compared to $ 26.09 billion
- Gross margin: 46.9% compared to 46.5% estimated
Apple said that growth in March, “low to medium -sized individual points” was expected annually. The company also said that it had expected growth with low double -digit numbers for its service department. Apple said that the strong dollar expected Apple's total turnover, and after taking the currency into account, the total growth rate would resemble the 6%in December of December.
Wall Street expected guidelines for the March Quartal of $ 1.66 $ 1.66 per share with sales of 95.46 billion dollars.
Apple's profit engine, its service department, which includes subscriptions, guarantees, guarantees and license offers, reported sales of 23.12 billion US dollars, which is 14% higher than in the same period of the previous year. Apple CEO Tim Cook informed the analysts on Thursday that the company had more than a billion subscriptions that contain both direct subscriptions for services such as Apple TV+ and iCloud as well as subscriptions for third-party apps via the company's app store system.
Although Apple's total turnover rose in the quarter, the closely respected iPhone sales of the company decreased slightly compared to the previous year. The Decimal of Decquarts is the first full quarter with iPhone 16 turnover, and Apple has released its Apple Intelligence Ai Suite for the devices in the quarter.
The iPhone Miss Versus-LSEG estimates by Apple has been the largest for the company for two years since its earnings report in the first quarter of 2023. At that time, Apple said that it could not produce enough iPhone 14 models due to production problems in China.
In the first business quarter, the company in the China area saw considerable weakness, which also includes the mainland, Hong Kong and Taiwan. In total, the sales of China decreased by 11.1% to $ 18.51 billion in the quarter. It is the greatest decline in China's sales since the same quarter of last year when they fell by 12.9%.
Cook announced Steve Kovach from CNBC that the iPhone sales in countries where Apple Intelligence is available was stronger. At the moment, the software is only available in a handful of English -speaking countries and is not accessible in China or Chinese.
“During the Decquartal, we saw that the performance of the iPhone 16 family member was stronger in the markets in which we had introduced Apple Intelligence compared to the previous year than the markets in which we had not introduced Apple Intelligence,” said Cook.
He added that the company wanted to publish additional languages in April, including a version of Apple Intelligence in a simplified Chinese.
Cook announced CNBC that there are three factors in the company's China performance. He said half of the decline of 11.1% was due to a change in the “sewer inventory”, the fact that Apple Intelligence was not started in the region and that China published a national subsidy after the end of the quarter Apple product sales would stimulate.
“If you look at the negative 11, half of the decline is due to a change in the channel inventory, and therefore the operating performance is better,” said Cook.
The company reported a net result of 36.33 billion US dollars in the quarter, which increased an increase of 7.1% compared to $ 33.92 billion in the previous year.
In his financial report in the first quarter on Thursday, Apple reported a gross marge-the profit that was left behind after taking the costs of the goods sold-from 46.9%. This is the highest that exceeds the company's 46.6% margin in March 2024.
Apple's iPad and Mac turnover showed strong growth compared to the fighting sales of the past year in the holiday district. Mac turnover rose by 15% to $ 8.98 billion and the iPad turnover rose by 15% to $ 8.08 billion. The company's Mac Division has recorded its best growth since the fourth business quarter of 2022.
The company published new Macs in the quarter, including the new iMac, Mac Mini and MacBook Pro laptops in October. Apple also started a new iPad Mini in the quarter. Cook attributed the growth of these segments to new products.
“The considerable excitement about our latest Mac list is powered,” said Cook.
Cook informed the analysts with a profit call that the company had an active basis of 2.35 billion active devices, compared to the value of 2.2 billion that the company made available a year ago.
The company's “Other Products” category, also called Wearables, including the sales of Apple Watch, Airpods, Beats and Vision Pro, decreased compared to 2% of sales.
Apple said it would pay a dividend of 25 cents per share and spent $ 30 billion in the first quarter for dividends and stock returns.
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